Sold Out

Masterclass

Design & Build your high-converting Masterclass &

sell out your offer

A course for entrepreneurs who sell expertise,

and are done leaving money on the table

$497

INCLUDING SUPPORT COMMUNITY

Sold Out

Masterclass

Build your high-converting Masterclass & sell out your offer

A course for entrepreneurs who sell expertise, and are done leaving money on the table

$497

INCLUDING SUPPORT COMMUNITY

Real Clients. Real Results.

Webinar and program built from scratch in 6 weeks, 5 new clients
Sara Mobarhanfard, Leadership & Business Coach

Webinar and program built from scratch in 6 weeks,

5 new clients
Sara Mobarhanfard, Leadership & Business Coach

5 sales from one webinar, 3 of them from the

sales sequence after
Annika Mohlin, Leadership coach

5 sales from one webinar, 3 of them from the

sales sequence after
Annika Mohlin, Leadership coach

You're running a service business without a lead & sales system

You're creating content, showing up, doing everything you were told to do, but the sales are still inconsistent.

Some months feel great. Other months, you're refreshing your payment notifications, wondering what changed.

Maybe you've tried a masterclass before, and it didn't convert the way you hoped. Maybe you haven't run one yet because you're not sure where to start.

Either way, you're in the same place: doing the work, without a repeatable way to turn that work into clients.

Because selling one by one will never give you consistent revenue, it will never give you your time back, and it will never scale, no matter how hard you work or how good your offer is.

A masterclass built the right way changes that.

It fills the room, sells out the offer, and runs again and again.

That's exactly what you will build together inside Sold Out Masterclass.

Your journey...

From posting without a plan → to a masterclass that generates leads on demand

From showing up and hoping → to running a system that closes clients every time

From inconsistent months → to a repeatable cash injection you control

From not knowing how to sell → to selling live with confidence and conviction

From an offer that isn't selling → to selling it out every time you run it

From starting over every time → to one masterclass that runs again and again

From first masterclass to a full program

First-ever masterclass, 550 leads, 15 high-ticket clients
Clare Mann, Vegan Psychologist

First-ever masterclass, 550 leads, 15 high-ticket clients
Clare Mann, Vegan Psychologist

The Sold Out Masterclass

is for you if...

→ You sell a service, a program, or your expertise, and you know you should be making more sales than you are right now

→ You have an offer, but your sales process isn't turning interest into clients

→ You want to sell, but without a clear structure you keep showing up and hoping instead of closing

→ You've been told to post more, show up more, be more consistent, and you're tired of advice that keeps you busy but doesn't bring in clients

→ You're not generating leads, or the ones you get show up, say "this was so valuable," and then disappear without buying

→ You're done guessing, and you're ready to run one simple system that turns a stranger into a paying client

This is NOT for you if...

  • You're looking for shortcuts, quick wins, or a system that works without your involvement.

  • You're not willing to step outside your comfort zone and challenge yourself.

  • You want someone to build your masterclass for you instead of building it yourself.

  • You run a product-based or e-commerce business.

What You Build -

Step by Step

What You Build - Week by Week

STEP 01

The Alignment

  • Get absolute clarity on who your offer is for, so you stop talking to everyone and start speaking to the one person who needs exactly what you have

  • Define the urgent problem, the desire, and the decision drivers that move your ideal client to act

  • Align your audience and your offer around a clear gap, so your offer becomes the obvious answer

  • Sharpen your positioning so your message lands with authority and you get recognized for exactly what you solve

STEP 02

The Framework

  • Lock in your tangible topic, title, and subtitle so the right people know they can't afford to miss it

  • Design your tangible bullets that become your masterclass structure and naturally lead your ideal client into your offer

  • Design your big win that proves your method works and creates a ripple effect every time you run it

  • Build a registration page that turns the right people from curious to registered

STEP 03

The Presentation

  • Build your conviction story that connects with your audience and converts on its own

  • Create your introduction and the content you lead people through that naturally moves them into a decision

  • Write your sales invitation that sells with confidence, and without feeling pushy

  • Show up with presence and confidence on camera, fully rooted in your message

STEP 04

The Promotion

  • Create lead generation content that attracts the right audience and gets them to register

  • Decide on your lead generation strategies and build your promotion runway

  • Write your lead generation emails and direct messages that fill your seats with the right people

  • Build your nurture process so everyone who registers shows up ready to buy

STEP 05

The Sales

  • Elevate your sales mindset so you can make your offer with confidence and conviction, without ever feeling icky or pushy

  • Write your high-converting sales emails and sales copy that turn the people in your room into paying clients

  • Build your sales sequence that runs after your masterclass and keeps the sales coming long after you've closed the event

  • Lead people through every decision in your sales sequence so no ready buyer slips through the cracks

STEP 06

The Optimization

  • Review every piece of your masterclass with feedback, from your title to your sales sequence, so nothing is left to guess

  • Tighten your message, your presentation, and your offer so everything leads your ideal client in one clear direction

  • Set up the numbers you'll track, so after every run you know exactly what's working and what to fix

  • Plan your timeline so your masterclass runs again and again as your repeatable cash injection

The sales keep coming

Another 1-2-1 client booked into her 6-week program
Catherine Corless, Weight Loss Coach

Already made back every dollar he invested
James Malone, Coach and Speaker

JOIN BEFORE OCTOBER 20

You Also Get
These
Bonuses

1

SOLD OUT MASTERCLASS SPOTLIGHT IN DECEMBER 2026

Get featured with your Masterclass in front of my audience of 250k. This will give you instant visibility and credibility and get your Masterclass out there.

2

CLIENT-ONLY SALES WORKSHOPS

Two workshops I run exclusively for my clients. "Money & Sales Mindset" clears the blocks that keep you playing small, and "The Psychology of Buying" shows you why people decide to buy and how to move them naturally toward yes.

3

THE LEAD GENERATION CONTENT KIT™

Done-for-you lead generation content frameworks and email templates that do one job: fill your masterclass with the right people. Copy, personalise, and post or send.

4

SELL WITH CONVICTION™

The training that shifts how you show up when it's time to sell, so you stop attracting objections before you even make an offer and start closing with confidence.

"I grew my business to 6-figures in

less than 4 months. The system

works. Now it's your turn."

"I grew my business to 6-figures in less than 4 months. The system works. Now it's your turn."

MEET YOUR HOST

Angela Sundust

Virtual Event Sales Expert


When you work with me, you get served at the highest level. No fluff, no filler, just training that is laser-focused on exactly what it takes to master marketing and sales - and scale.

I launched my fitness business in 2017 - a complicated launch with my own app and a wall of tech between me and the audience I wanted to serve. I removed everything and started over.

I ran converting virtual events to fill my programs and grew my business to 6-figures in less than 4 months - while still working full-time.

Then I launched my Speak & Sell Method to help others do the same - taking cold leads to sold in days, and building businesses that make millions online.

Since then, I've run more than 390 live events through every kind of market.

Now I help service providers build a complete virtual event sales system. One that fills programs, drives daily sales, grows their audience and list, and claims their category.


Enter Your Details

$497

What's Included?

  • Step-by-step training inside the SOM library following my Speak & Sell Method™.

  • Private community - connect, get feedback, and build momentum

  • Resource Vault - Plug-and-play templates, worksheets, scripts, GPTs, and checklists for every stage of your event.

  • Lifetime access to the SOM Portal & Community

October 2026 Bonuses

  • SOM Spotlight - Get featured in front of my audience of 250k

  • Sales Workshops - Exclusive for clients

  • The Lead Generation Content Kit™

  • Sell With Conviction™

The Questions You're

Probably Asking

Is this live or recorded?

All training sessions are already recorded and inside the SOM portal. Then we run a monthly live session inside the support community. There will be an opportunity to join future live cohorts

When does it start?

You get instant access to everything inside

What is the time commitment?

If you want to build your masterclass asap, set aside 3 hours per week.

Do I need a big audience?

This COURSE is designed to work with the audience you have right now, and help you grow the right one at the same time. You don't need thousands of followers to make daily sales.

What if I've never run a masterclass before?

That is exactly who this is built for. You will build your masterclass from scratch, step by step, with support throughout. No experience needed.

What if I have tried a masterclass before and it didn't convert?

That means the structure, the messaging, or the sales moment was off - not that the model doesn't work. We fix exactly that inside this program. Most people who come in with a failed event leave with a converted one.

What if people don't register or show up?

That is a messaging and nurture problem, and both are fixed inside the program. Week one and three are dedicated to getting the right people in the room and keeping them excited to show up. No registrations and low show-up rates are never about the model. They are about the message and the invitation. Both are solvable.

What if no one buys?

A masterclass that doesn't convert on the first run is not a failure - it is a first draft. You refine the messaging, the content, or the invitation, and you run it again. That is exactly what we do inside the program. The model works. The reps make it sharper every time.

I don't know what to teach - I have too many ideas.

This is one of the most common places people get stuck, and it is exactly what we help you solve. You do not need five masterclasses - you need one.
In step one we work with you to find the right topic, lock in your title and angle, and build the one masterclass your dream client cannot ignore.

Do I need any tech skills or special equipment?

No. You need a device, an internet connection. Then you can use a simple Zoom meeting. That is it. Tech is never the reason a masterclass does or does not convert - leadership and structure are. We keep everything as simple as possible so nothing stands between you and your audience.

What if my offer is not ready yet?

You do not need a finished offer. You need a clear transformation - an idea of where you take someone from and where you take them to. We help you lock that in during week one.

What if I am not a confident speaker or I am uncomfortable on camera?

You do not need to be a polished speaker. You need to be real. Authenticity converts far better than performance. We work on presence and confidence as part of the program, and it builds naturally with every rep you run.

What if my niche is different or my audience won't show up?

Every niche works. Business fundamentals do not change based on what you sell.

Will I get personal support?

This is a course with a group support community, which is why it’s available at an accessible investment of just $497. As long as you take action, follow the steps, and reach out when you need help, you will succeed.

Why should I join now and not wait?

Because you want clients now, not later, waiting only delays your results. How much is waiting going to cost you?

How is this different from other programs?

Most programs teach you tactics. This program builds you a complete lead and sales system - one masterclass, run in cycles, that does lead generation, lead nurturing, and lead conversion in one go. You leave with something that runs again and again, not just a course you consumed.

Your first masterclass starts here

"One comment from her can flip your perspective completely"
Guinevere Ellis, The Mind Director™, $20M+ in client wins

First masterclass, and cohort one of her new group programme filled
Jane Piper, Career Transition Coach

THIS IS YOUR MOMENT

You've been doing
the work. Now let's
make it pay.


The entrepreneurs who run masterclasses and sell out their offers every time are not more talented than you. They just stopped winging it and started running a system.

That system is what this builds.

$497

Clients' wins.


I've led a thousand live presentations and training programs in my career. But online events seemed out of reach until I went through Angela's program. If you want to know how to set up, market, and run live events online, Angela is the one to work with.
I appreciate her comprehensive and direct approach. Her program offers a full framework and support. You'll go from wondering how to market and lead a live event to doing it in a few weeks.

David Salo

Leadership Strategist

I worked with Angela while preparing the launch of one of my high-end coaching programs. She supported me with the overall launch structure, the design, and a content system: I signed five clients into that program. What I valued most was her practical way of working. She is very clear, structured, and focused on what moves the needle. I would recommend Angela if you are serious about growing your business and want a clear, realistic way to launch and sell without getting lost in complexity.

Sara Mobarhanfard

Leadership & Business Coach

Following Angela’s masterclass, I launched straight in and with her help, ran my first-ever 3-Day Masterclass.

I attracted 550 leads and offered them a BRAND NEW high-ticket offer.

Now coaching 15 committed individuals who are fast-tracking their impact on the world.

Clare Mann

Vegan Psychologist

After a failed webinar, I turned to Angela for help.
Together we rebuilt my launch, attracted 574 participants, and created a powerful new offer.

Now coaching 92 incredible clients who are growing fast, expanding their impact, and loving the process.
It’s been the most transformative year of my business.

Josefine Wanner

Business Growth Strategist

I closed $24k in ONE Masterclass.

The first time I ran my webinar I closed $5k!

And the power of Angela's support is just massive.

I wish I signed up last year!

Lisa Samuelsson

Personal Trainer

Angela was my sales coach for about a year. She specifically helped me with selling through live events. She helped me fine tune the whole process, and increasing the lead generation for my products.

Namita Purohit

Thought Partner & Author

When joining this program, I understood why my challenges did not convert. I did not throw it out the window, we just did small changes and then, the results.

Fan Dimsey

Developer

I joined Angela's Program, and after getting it right, I did $5k in my first Webinar.

I also sold my first high-ticket program!

Thank you!!!

Samantha Wells

Life Coach

Anna Saled

Success Mentor

I was stuck at around 5k per month doing 5-day challenges. When joining this program I understood why my events did not convert

Sam

Affiliate Marketing Advisor

I love working with Angela. She is so direct and no bs or fluff. Omg, it was such a change for me, both mindset and business

Sofia Andersson

Health Coach

I wish I met Angela before I invested in other programs. This is just so different. I now know exactly where my clients are coming from.

Dan Colberg

Personal Training

The step-by-step, the incredible pedagogy and the loop, it's just amazing.

This is my container, forever and ever.

Kayla Straton

Yoga Teacher

The program is so different. I invested and 35 days later I had earned my money back. I could never think that I could do that.

Johnny Carlsson

Career Coach

I needed this!

I just needed someone to help me get clear, focus, and position myself in a more profitable market.

Some More Clients' wins.


...and I can go on and on...

These wins didn’t happen by chance.


They’re the result of a proven system, clear decisions, and the right support.

The people you see here were once exactly where you are.


So the question is simple: are you in?

$497

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